Buddy comes to life for VACSWIM TV campaign

18 November 2016

The SA Water VACSWIM program has been officially launched with a television commercial that brings the iconic (and very cute) 'VACSWIM Buddy' to life.

The VACSWIM Buddy, developed with Adelaide production agency Red Bikini, shares important water awareness, safety and confidence messages for water users of all ages. Buddy reinforces that even the most experienced swimmers can get into strife without a swimming Buddy nearby and reminds all of us to always swim with a Buddy.

We're so excited to bring smiley-faced Buddy to life for this year's VACSWIM television campaign - here's your chance to have a look!